Socialgamesobserver

The Latest News on the Social Games Market in Europe and Emerging Markets

31Jan/13

Who is Who in Asia: Boyaa Interactive

By Huel Fuchsberger

As one of the biggest social games developer in China Boyaa Interactive has brought social games to most major platforms.  Boyaa not only engages in the domestic market, but also targets the global market with casual games. Here are more details about Boyaa Interactive:

  • Describe what you do in a sentence:

    Artwork for Ant Wars

    To share happiness everywhere

  • Games published on: Mainly  Facebook, IOS & Android, Sina, Qzone
  • Working with publisher: No
  • Acting as a Publisher: Yes
  • Publishing games in with languages: Chinese simplified, Chinese traditional, Thai,
    Indonesian, Vietnamese, Korean, Japanese, English, German, French, Spanish, Italian, Portuguese, Turkey, Arabic, Polish, Russian.
  • Game genre: Mainly card game and casual game
  • User demographics (gender) : All and ages
  • User demographics (location) : Mainly in China, Taiwan, Hong Kong, Malaysia, Singapore,
    Thailand, Indonesia, Vietnam, Germany, France, Spain, Italia, Brazil, Poland, Russia, Turkey and Arabic countries, like Egypt and Saudi Arabia
  • What do you see as currently most exciting trend in the industry:
    Cross-Platform-Gaming

16Jan/13

Who is Who in Asia: Beijing ELEX Technology

By Huel Fuchsberger

Founded in 2008 Beijing ELEX Technology Co. Ltd. and is no on of the biggets providers for the non-English speaking region. They provide the 20 platforms in 30 countries all over the world. Here are more details about ELEX:

  • Describe what you do in a sentence: To the world, we provide the best interactive entertainment and Internet services.
  • Games published on: Mainly  QQzone, Facebook, Orkut and NK
  • Working with publisher: No
  • Acting as a Publisher: Yes
  • Publishing games in with languages: Mainly English, Portuguese, Turkish, Polish, Germany, Chinese, Thai and Arabic
  • Game genre: Mainly SLG and RPG
  • User demographics  : 15-35
  • User demographics (location) : Mainly Taiwan, Vietnam, Russia, Germany, Turkey, Brazil, Poland and China
9Jan/13

Who is Who in Europe: Ganymede

By Huel Fuchsberger

Ganymede Sp. z o.o. is casual, social and mobile games developer and publisher. Their applications are available on Facebook, GameDesire.com as well as through partner sites, game portals and publishers around the world. 70-person international team creates games published the world over and provides entertainment. Ganymede main expertise are social casino and synchronous multiplayers.

  • Describe what you do in a sentence: Provide social casino, Match-3, city builders and casual synchronous card games

    Ingame Screenshot "Poker Texas Holdem"

  • Games published on: Facebook, GameDesire.com and partnering sites such as SpilGames, Yahoo, GameHouse (Atrativa.com.br), vk.com, Onet.pl and some more
  • Acting as a Publisher: Yes
  • Working with Publisher: Yes
  • Publishing games in with languages: English, Brazilian Portuguese, Polish, Turkish, Spanish, German, French, Russian, Arabic, Italian, Romanian

    Ingame Screenshot "Last Temple"

  • Game genres: Social Casino, City builder, Match-3
  • User demographics (gender) : Female 38%, Male 62%
  • User demographics (location) : Worldwide (Poland 35%, Brazil 25%, USA 3,2%, India 3,2%, Italy 3.1%, Romania 2,6%, Other)
  • Best-selling virtual item : GameChips
  • Most expensive virtual item : GameChips package
  • What do you see as currently most exciting trend in the industry: Conversion Facebook players into more core gamers
19Dec/12

Who is Who in Europe: Flaregames

By Huel Fuchsberger

Flaregames is a german developer focussing on the iOS  and Android platform. With four launched mobile games, the company covers the significant genres on the mobile platform.  Another objective flaregames is targeting internal, is the keeping of an ashole-free working environment. Here are more details about flaregames:

  • Games published on: iOS, Android
  • Publishing games in with languages: English, French, Italian, German, Spanish
  • Game genre: Match-3, Strategy, Tower Defense, Interactive Adventure, Word Puzzle
  • User demographics (gender) : Differs from game to game
  • User demographics (location) : Europe, North and Latin America
  • Best-selling virtual item : Royal Revolt Gold Package 1,99 $
  • Most expensive virtual item : Royal Revolt Gold Package 89,99 $
  • What do you see as currently most exciting trend in the industry:
    The fast adaption of smartphones all over the planet.
12Dec/12

Who is Who in Asia: Playbucks Games

By Huel Fuchsberger

With Gemmings Rush the newly hatched company Playbucks Games debuts on Facebook. Their game is a Word-Building-Puzzle Game that unifies different genres. The Company is based in Seoul and consists of 12 employees. Here are more details about Playbucks Games:

  • Name: Playbucks Games

    Gemmings Rush Ingame Screenshot

  • Founded: Seoul, Korea
  • Founded by: Joonwon Choi
  • Founded in: 2012
  • Funding: No
  • Acquisitions: No

    Gemmings Rush Ingame Screenshot

  • Number of employees: 12
  • Number of Games published: 1
  • List of Games published on Facebook:Gemmings Rush
  • Describe what you do in a sentence:
    Playbucks Games truly loves and desires to develop the good games for everyone to have more fun in their lives.
  • Games published on: Facebook
  • Acting as a Publisher: No
  • Working with publisher: No

    Gemmings Rush Ingame Screenshot

  • Publishing games in with languages: English
  • Game genre: Word-building
  • User demographics : Worldwide English speakers of all ages
  • Best-selling virtual item : All Items are free at this point.
  • What do you see as currently most exciting trend in the industry: Serious Games
5Dec/12

Who is Who in Europe: Playotope

By Huel Fuchsberger

Playotope has developed in cooperation with Greenpeace an online game that should teach players about the endanger rainforest.  Forest of Eden is a positive impact game that wants to incentive players to engage in environment protection. The game is right now in closed beta and will be available for the public early next year.  Here are more details about Playotope:

  • Name: Playotope GmbH

    Forest of Eden Ingame Screenshot

  • Founded and Based: Berlin, Germany
  • Founded by: Sebastian Bacher and Anjin Anhut
  • Founded in: 2009
  • Funding: No external funding
  • Acquisitions: No
  • Number of employees: 5

    Forest of Eden Ingame Screenshot

  • Number of Games published: 1
  • List of Games published on Facebook:
    Forest of Eden (Closed Beta)
  • Describe what you do in a sentence:
    Playotope develops Positive Impact Games that combine fun of playing with real engagement for ecological and social causes.
  • Games published on:
    The Web
  • Acting as a Publisher: No
  • Publishing games in with languages: English, German, Spanish, French, Italian

    Forest of Eden Ingame Screenshot

  • Game genre: Adventure and Simulation
  • User demographics (gender): Targeting all genders and all ages
  • User demographics (location) : Worldwide
  • What do you see as currently most exciting trend in the industry:
    Positive Impact Games
    the return of adventure games
28Nov/12

Who is Who in Europe: PlaySpace

By Huel Fuchsberger

Founded and based in Palma de Mallorca the Spanish developer and publisher PlaySpace creates traditional games for the Spanish speaking market.  The company reaches those users over social networks and mobile platforms. Genres PlaySpace offers are multiplayer board, card and casino games. Here are more details about PlaySpace:

  • Name: PlaySpace
  • Founded: Founded and based on Palma de Mallorca, Spain
  • Founded by: Alfonso Villar and Enrique Dubois
  • Founded in: June 2011

    Pachis Ingame Screenshot

  • Funding: 1,5 M €
  • Acquisitions: No
  • Number of employees: 18
  • Number of Games published: 6
  • List of Games published on Facebook:
    Parchis PlaySpace
    Domino PlaySpace
    Bingo PlaySpace
    Luno PlaySpace
    La Oca PlaySpace
    Chinchon PlaySpace
  • Describe what you do in a sentence:
    PlaySpace brings traditional games such as Ludo, Dominoes, Bingo, Oca, Chinchon, Luno, etc. to social networks and mobile platforms focusing on Spain and LatinAmerica.

    Luno Ingame Screenshot

  • Games published on: Facebook, Tuenti, iOS
  • Acting as a Publisher: Yes
  • Working with publisher: No
  • Publishing games in with languages:
    Spanish, English and Portuguese

    Bingo Ingame Screenshot

  • Game genre: Real time multiplayer board, card and casino games
  • User demographics (gender) :
    60% female and 40% male
  • User demographics (location) : Spain, Brazil, Argentina, Mexico, Chile, Colombia, Venezuela and USA.
  • Best-selling virtual item :
    Points Multiplier x2 – 0,70 € (Parchis game)
  • Most expensive virtual item :
    Kill pawn with dog 10,10 € (Parchis game)
  • What do you see as currently most exciting trend in the industry:
    The convergence of all game genres and audience on mobile platforms.
21Nov/12

Who is Who in Europe: Pretty Simple

By Huel Fuchsberger

Criminal Case is the newest  game on Facebook from Pretty Simple. Founded in 2010 the company released until now three games that cover the casual, hidden object and arcade genres. With the manpower of 30 employees they manage to reach about one million users per month according to AppStats. Here are more details about Pretty Simple:

  • Name: Pretty Simple
  • Founded: Paris (France)
  • Founded by: Corentin Raux and Bastien Cazenave
  • Founded in: 2010
  • Funding: Yes, € 2.8 million
  • Acquisitions: No
  • Number of employees: 30
  • Number of Games published: 3
  • List of Games published on Facebook:
    My Shops
    Magical Ride
    Criminal Case

    Ingame Screenshot of "My Shop"

  • Describe what you do in a sentence: Create original and fun games on Facebook.
  • Games published on: Facebook
  • Acting as a Publisher: No
  • Working with Publisher: No
  • Publishing games in with languages: English
  • Game genres: Casual, Hidden Object and Arcade
  • User demographics (gender) : Female 67%, Male 33%
  • User demographics (location) : Worldwide (Americas 20%, EMEA 30%, Asia 40%, Oceania 10%)
  • Best-selling virtual item : Instant delivery (30 cents, My Shops)
  • Most expensive virtual item : Customization items ($29, My Shops)

    Ingame Screenshot of "Magical Ride"

  • What do you see as currently most exciting trend in the industry:
    We think that the current most exciting trend in the industry is the fast-paced growth of a pool of new gamers, notably older female users, and the strong potential lying therein.
14Nov/12

Who is Who in Europe: Akamon Entertainment

By Huel Fuchsberger

Akamon Entertainment is  a young company that was created in July 2011. It is dedicated to online social gaming and specialising in traditional social casino-type games. Form Barcelona they operate mainly  in the south of Europe and Latin America. Via local portals and Facebook Akamons game are accessible  to their community. Here are more details about Akamon:

  • Name: Akamon Entertainment
  • Founded: July 2011
  • Founded by: Carlos Blanco, Vicenç Martí and other members of the board
  • Founded in: 2011
  • Funding: 1 million Euro
  • Acquisitions: Mundijuegos.com
  • Number of employees: 46
  • Number of Games published: 31
  • List of Games published on Facebook:

    Artwork for Buraco

    Ruleta
    Chinchón
    Belote
    Tute
    Buraco
    Tarot
    Briscola
    Parcheesi
    Dominoes

  • Describe what you do in a sentence:

    Ingame Screenshot of Chinchòn

    Akamon offers synchronoys traditional local social games to almost 8 million users in the south of Europe and Latin America via local portals, those of partners that are leaders in the online field and Facebook.

  • Games published on:
    Local web portals, Facebook, Partner portals
  • Acting as a Publisher:
    Yes , but 90% of the games are developed internally
  • Publishing games in with languages:
    Spanish, Italian, French, Portuguese, English
  • Game genre:
    Synchronous traditional social casino games
  • User demographics (gender) :
    Predominantly female
  • User demographics (location) :
    Spain, Brazil, Argentina, Venezuela, France, Italy, Mexico, Colombia, Chile.
  • Best-selling virtual item :
    Historically, women’s haircuts. In 2012, the Halloween Costumes’ Collection
  • Most expensive virtual item :

    Ingame Screenshot of Dominos

    F.C. Barcelona and Real Madrid T-shirts for avatars for 7.500 virtual coins  (About 5€)

  • What do you see as currently most exciting trend in the industry:
    All at once conversion among all of these factors: social gaming and gambling, and among plattforms: social networks, dedicated portals and mobile.
31Oct/12

Who is Who in Europe: Mandala Games

By Huel Fuchsberger

Mandala Games is a French developer  located in Natntes. Their currently biggets game on Facebook is the slot machine game  La Riviera with 330,000.  Here are more information about the company:

  • Name: Mandala Games
  • Founded: Nantes (France)
  • Founded by: Nadya Jahan
  • Founded in: August 2010
  • Funding: No
  • Acquisitions: No
  • Number of employees: 6
  • Number of Games published: 2
  • List of Games published:
    Divinitiz
    La Riviera

    La Riviera Minigame on Facebook

  • Describe what you do in a sentence:
    Social Casino Games on Facebook and mobile
  • Games published on: Facebook and iOS
  • Working with publisher: Yes

    La Riviera on Facebook

  • Acting as a Publisher: No
  • Publishing games in with languages: English, French
  • Game genre/s: Social Casino Games
  • User demographics (gender) : Mostly Female
  • User demographics: location : Mainly in the US
  • Best-selling virtual item (also indicate price and game):
    Extra Bonus Power-up – $4.90 (La Riviera)
  • Most expensive virtual item (also indicate price and game):
    1.2M Coins Pack – $200 (La Riviera)
  • What do you see as currently most exciting trend in the industry:
    Social Gaming & Gambling Convergence