Socialgamesobserver

The Latest News on the Social Games Market in Europe and Emerging Markets

19Nov/12

Actiplay acquires Telaxo

By Huel Fuchsberger

Last week the Actiplay  which is part of the french Concours Mania Group acquired Telaxo, France’s n° 1 publisher and one of the world’s Top 10 game publishers on Facebook in terms of audience.  The acquisition of Telaxo is a decisive step in the group’s development. Gaming on Facebook has become a must and generates big audiences: with this takeover Actiplay has rolls out its gaming campaigns across all media.

Telaxo is based in Orléans and  is a publisher specialized in casual gaming. With this acquisition  Actiplay improves their capabilities in the production and adaptation of games in the Facebook environment. With an offering of almost 130 games published on social media, Telaxo has a total audience of nearly 17 million active users per month.

Actiplay is based in Bordeaux and provides support to its clients in the marketing of online gaming campaigns and publishes its own gaming websites for the public.