Kobojo Opens Office in Berlin, Germany
French social games publisher Kobojo today announced the opening of their office in Berlin, Germany. Kobojo is the largest French social game publisher. After the opening of the Spanish office in Madrid, Kobojo keeps on growing and implementing its hyperlocalization strategy. “After France and the Latin market, Kobojo is now looking to expand its localized games and features into Germanic countries, Poland and Scandinavia. Germany is indeed one of the strongest online games market in Europe, which offers incredible opportunities for Kobojo, The new local team manages the languages of these countries and the codes of their cultures, allowing us to fully answer the needs and to enrich the experience of gamers” says Vincent Vergonjeanne, Vice President of Strategy and Products of Kobojo
“Kobojo Germany’s main objectives are to adapt its games to the above mentioned countries in the next months. We want to be very close to the players in these countries, especially in the strong German games market”, explains Lars Smidt, Country Manager of Kobojo Germany, who previously worked for Bigpoint. Germany ranks number 10 of all Facebook statistics, and number 1 in Europe in terms of social gaming revenues: it should indeed generate $250 Million ($173 Million in 2011), promising an increase of the market possibilities, according to Kobojo. With several million active users each month worldwide and already thousands in German speaking countries, Kobojo is planning to increase the numbers of its localized missions and users significantly.








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