Facebook News This Week Part2: Security, Lawsuits and New User Features
Inferential Ad Targeting Patent Filed By Facebook
Facebook has filed for a patent which lets the company direct ads to users or their friends, based on their taste or interests. A persons browsing habits on Facebook will also be used for ad targeting and help other advertisers to reach out to more customers, Facebook claims.
Flaw Found In Facebook Login-Security
An extension to Firefox called Firesheep allows the user to gain control over Facebook login cookies and log in as another user on an open Wi-Fi-network. This login cookie, which verifies the login-name and password, is not encrypted, a flaw that has been there for quite some time. “We have been making progress testing SSL access to Facebook and hope to provide it as an option in the coming months. As always, we advise people to use caution when sending or receiving information over unsecured Wi-Fi networks”, a spokesperson from Facebook said when addressed with the problem.
Facebook Has Added A Spam Filter To Pages
A spam filter has been added to Facebook Pages, for pages allowing visitor posts. Facebook is hoping to reduce the amount of spam being posted, a problem that has increased in past few months. “We are now offering automatic content filtering on Page walls that will ensure that posts soliciting spam are removed from public view as well as ensure that posts containing good content remain more visible,” Facebook commented on the feature.
Facebook, A Bit Safer With BitDefender
BitDefender, well-known antivirus software developer has released a Safegoo App that helps users on Facebook with security issues. The application identifies personal information on the user’s account that is available to others, it also scans the user’s wall, inbox, comments and shared content for dangerous links. Malicious links will according to the developer be filtered out automatically.
Facebook Offers Canvas Encryption To Fix User ID Issue
Some time ago it was reported that some applications on Facebook leaked information about users to third-party companies. Facebook is now suggesting that a new system for encrypting the parameters passed to applications. The data sent out by applications would now be decrypted and the use of a decryption key would be necessary, for anyone wanting to read information about a user.
Facebook Places Now An Elections Game
Facebook users can now get points on Facebook Places, when writing personal endorsements posted on their wall or checking in at political campaign events. The game was developed by the son of a candidate up for election in Texas, as a way of seeing if people would get more active and engaged as citizens. Information on Facebook could someday be used as a way of reaching out to people with a specific political opinion the app developer said.
Changes In Facebook Game Discovery Feed Stories
When a friend starts to play a game their name and profile picture is now displayed to other friends playing the same game. Facebook does not want to spam non-players with non relevant posts, but the fact that their friends are playing might be relevant to these non-players. “The post about the game has no context, but the fact that they’re playing does”, Facebook developers commented on the changes.
Facebook Sues X-Rated Site Faceporn
Facebook is filing a suit against the x-rated site Faceporn because of name and design similarities. Facebook claims that Faceporn has copied the Facebook Wall, logo and site design. Facebook requests that Faceporn surrender the domain name and all revenues earned from it.
Facebook Users Can Now Turn Off Group Chat Function
By going to “edit settings” for a particular Group, users can chose to temporarily not receive group chat messages from that group. This is a feature that has been requested by many users since the new Group and Chat feature was launched.
Soon Users Can Change Their Page Name On Facebook
Facebook is working on a new Page administration area which includes the possibility for users with pages under a 100 fans, to change the name on their Facebook Page. Misspelled Fan Pages would no longer be and companies going through name changes could benefit from this feature.








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